Friday, January 17, 2025
Maria Grulich Vice President of Commercial Real Estate and Global Business at Florida Realtors | Official Website

Kara Wisely earns Florida Realtors board certification through personal touch

Kara Wisely, a real estate professional, has been recognized as one of 20 Realtors in the inaugural class of Florida Realtors Board Certified Realtors. This new endorsement is for those who have achieved significant leadership, education, and skill-based milestones throughout their careers.

Wisely emphasizes a personal approach in her work, particularly with clients over 55 years old. "When you deal with the 55+ community, a lot of them aren't tech-savvy. Being there with them in person versus just on the phone means a lot," she explains. Her marketing strategies are tailored to this demographic, focusing on direct mailers and word-of-mouth referrals.

Education plays a vital role in Wisely's career. She notes, "I took every course available at our local Realtor association when I started because I didn’t know what I didn’t know." Her commitment to learning has earned her various designations and certifications, including board certification. "It’s important for clients to understand my commitment to this industry," she adds.

Active in Mount Dora's community life, Wisely engages in events like Halloween celebrations and Christmas tree lightings. "We open our office and give out candy to kids at Halloween and stay open late for Light Up Mount Dora during the holidays," she mentions.

Wisely also excels at connecting clients with reliable service providers such as electricians and roofers. "I always have a list of providers for people," she states, emphasizing the value of strong relationships.

Looking ahead, Wisely intends to leverage her board certification to stand out further in her field by highlighting it in marketing materials. "It’s something that sets me apart and shows clients that I’m dedicated to doing the right things within my community," she asserts.

Her journey blends personal interactions with continuous learning and community involvement, illustrating how adherence to core values can lead to success in real estate.